DVS Shoes was created in the early '90s by Tim Gavin and a couple of his close buddies, as a means to start a shoe company that is based solely on skateboarding. Started originally targeting the skateboard market, DVS Shoes has expanded their brand to a variety of extreme sports. DVS Shoes has sponsored some of the most influential and legendary athletes in extreme sports, and continues their growth to be one of the most successful shoe companies worldwide. Along with precision design elements, DVS Shoes incorporates high technology in every single one of their products, enhancing durability while utilizing lighter weight materials. In addition to their premium line of skateboard footwear, DVS Shoes produces apparel and accessories.